Instead of our usual text-based trend briefings, Trendwatching brings you a light-hearted yet insight-heavy video edition this month, featuring consumers from all over the world speaking their minds on a variety of trend topics. After all, one consumer video sometimes says more than a 20-page Trend Briefing Enjoy!

Unfreiwillig wird beim Entwerfen einer Applikation das Rad oft neu erfunden. Auch wenn es auf den ersten Blick nicht immer gleich ersichtlich ist, so ähneln sich die internen Programmabläufe doch bis zu einem gewissen Grad. Dieser Artikel soll helfen, Analogien im Entwurf zu erkennen und durch Anwendung von Entwurfsmustern die Konzeptionsphase der Applikation zu verkürzen.

photo credit: Andréia

Copyright is a form of protection provided by the laws of the United States (title 17, U.S. Code) to the authors of “original works of authorship” including literary, dramatic, musical, artistic, and certain other intellectual works. This protection is available to both published and unpublished works.

photo credit: rebopper

Seit ihrer Einführung mit dem Netscape Navigator 2 ist die Verwendung von Frames umstritten.

Damals waren die Hauptargumente, dass zuviele Browser die neue Technologie nicht unterstützten und dass Besucher mit älteren Browsern viel zu oft lesen mussten “Your Browser doesn’t support frames, get Netscape Navigator!”

Das wäre von Anfang an nicht nötig gewesen. In den NOFRAMES-Teil eines Framesets gehört keine Beschimpfung der Kunden a la “Mit Deinem ollen Programm kommst Du hier nicht rein, hol Dir erst mal anständige Software und komm dann wieder”, sondern ein Text mit Links, die die Inhalte der Site auch ohne Frames zugänglich machen.

photo credit: Djenan

Beim Follow Up-Responder handelt sich um ein automatisches Versandsystem, bei dem eine Abfolge von E-Mails verschickt wird. Anzahl der Mails und der zeitliche Abstand zwischen den einzelnen Aussendungen können in der Regel frei festgelegt werden. Während ein Newsletter ein Aussand an alle Abonnenten zu einem festen Zeitpunkt ist, startet die Abfolge von Mail bei einem Follow Up-Responder individuell.

One of the most frustrating experiences on the Web is filling out forms. When mistakes are made, the user is often left guessing what they need to correct. We’ve taken an approach that shows the user in no uncertain terms what needs to be fixed.

Die Gestaltung ist ein signifikanter Bestandteil erfolgreicher E-Mail-Kampagnen. Das ergab eine Studie der Promio.net GmbH mit insgesamt 1400 Probanden, deren Nutzerverhalten von Werbe-Mails via Attention Tracking und Online-Befragung analyisiert wurde.

photo credit: Yandle

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