inspiration

Joie De Vivre - Photography To Proove You Exist

Inspired by beauty, grace, hope, love, truth, humor, kindness, vulnerability, simplicity and peace. Life is what you make it, so make it a great one. Never let anyone tell you that you can’t achieve something you believe in. You are (…)

Analyzing A Trademark Brand: Absolut Vodka

Absolut Vodka is one of the most recognizable and innovative brands in the world. Driven by their trademark Absolut ad publications. Absolut Vodka has taken a simple product, and created hundreds of different advertisements. Absolut has stayed ahead of the (…)


Buzzword Of The Year: Twittertising (Twitter + Advertising)

I just received a newsletter about advertising ideas for companies using tweets in marketing and read the word “Twittertising”. It automatically had my attention since I have heard it the first time. I tried to look it up on google (…)

Trends in April 2009 - Consumers Become Sellsumers

A recession-induced need for cash, and an ever-growing infrastructure enabling individuals to act as (part-time) entrepreneurs, are fueling concepts that help ordinary consumers make money instead of just spending it.

What does SELLSUMERS mean?
Whether it’s selling their insights to corporations, hawking (…)


Inspiration: Ask fifty people the same question. Film their responses.

We had an idea. Go to a place. Ask fifty people the same question. Film their responses.
Once upon a time, we awoke with a new question on our mind. We didn’t quite know what the buzz and bustle of a (…)

How to Use your Phone Light for Photography

Reader Jann Lipka, of Stockholm, demonstrates by using his cell phone screen to “light paint” a photo which was shot with a PhaseOne back. (How’s THAT for a budget mismatch!)

using a cellphone display light for a product shoot from Jann (…)